Nonfiction Book Proposals Anybody can Write (Revised and Updated)

Sign the contract…then write the book. The good news is that almost every nonfiction book published is sold by a proposal. In this comprehensive yet accessible guide, you will learn exactly what a proposal is, what it must contain, and how to pull yours together into an informative, persuasive selling package. Already a favorite for thousands of aspiring writers, this book has been revised and updated by Elizabeth Lyon to feature nearly two dozen actual proposals, plus:

 

 

·         Choosing a topic based on current trends and competing titles

·         Drafting the perfect concept statement—daring agents and editors to reject you

·         Defining and targeting your readership—then connecting with them

·         Preparing a table of contents and chapter summaries

·         Submitting exciting and well-written sample chapters

·         Writing query letters

·         Devising a marketing plan that will excite agents and publishers

Elizabeth Lyon, a regular speaker at writing conferences and retreats nationwide, has been a contributor to Writer’s Digest and is a mentor, editor, and teacher for many writers. The author of Nonfiction Book Proposals Anybody Can Write and The Sell Your Novel Toolkit, she lives in Eugene, Oregon. View titles by Elizabeth Lyon
Acknowledgments
Foreword
Preface to the New Edition
A Note to My Readers
Chapter One: Book Proposals: What Are They? Why Use Them?
Chapter Two: Evaluating and Refining Your Ideas: Preparing to Write Your Book
Chapter Three: Research Made Easy: What Data Will You Need?
Chapter Four: About the Competition: What's Already in Print?
Chapter Five: About the Author: Selling Yourself
Chapter Six: The Concept Statement: Tell Me Why I Should Buy Your Book
Chapter Seven: About the Market: Defining Your Reader
Chapter Eight: About the Book: Inform, Dazzle, Persuade
Chapter Nine: Table of Contents and Chapter Summaries: Organizing Your Book
Chapter Ten: The Heart of Your Proposal: Sample Chapters
Chapter Eleven: Production Details: If You Had Your Way
Chapter Twelve: About Promotion: Good Morning, Springfield. Good Morning, America.
Chapter Thirteen: Last But Not Least: The Appendix
Chapter Fourteen: Marketing Strategies: Queries and Responses, Agents and Editors
Chapter Fifteen: The Perfect Proposal: From Final Edit to Contract Offer

Appendices:
Proposal Writers Who Contributed to This Book and the Status of Their Books
Resource Directory
Publication Consent Agreement
Model Author/Agent Agreement
Index
About the Author

“The perfect tool with which to create a successful book proposal.”—Mary Alice Kier and Anna Cottle, Cine/Lit Representation, Literary Agency and Media Consultants

 

“Elizabeth Lyon knows book proposals the way a surgeon knows anatomy.”—Gary Provost, author of 22 books including 100 Ways to Improve Your Writing

 

“This book is pure gold! I received an offer from a large publisher who stated that my proposal was professional and well-written; even my agent said it would be the standard in the industry. I owe a debt of gratitude to Ms. Lyon.” —Mary Jeanne Menna, author of Mom to New Mom: Practical Tips and Advice for the New Mom

 

“Don’t try to sell your next nonfiction book without consulting it.” —Gerald Gross, author of Editors on Editing: What Writers Need to Know About What Editors Do

 

Nonfiction Book Proposals Anybody Can Write gave me the structure I needed to produce a coherent, organized proposal. Everything my agent wanted to see in my proposal was there because of Elizabeth’s book. I was able to send my proposal within a week, and three months later, my agent was responding to bids from four large publishing houses. One of them paid me an unusually high advance for a first-time author. I will always be grateful to Elizabeth.” —Sallirae Henderson, M.Div., author of A Life Complete: Emotional and Spiritual Growth for Midlife and Beyond

 

About

Sign the contract…then write the book. The good news is that almost every nonfiction book published is sold by a proposal. In this comprehensive yet accessible guide, you will learn exactly what a proposal is, what it must contain, and how to pull yours together into an informative, persuasive selling package. Already a favorite for thousands of aspiring writers, this book has been revised and updated by Elizabeth Lyon to feature nearly two dozen actual proposals, plus:

 

 

·         Choosing a topic based on current trends and competing titles

·         Drafting the perfect concept statement—daring agents and editors to reject you

·         Defining and targeting your readership—then connecting with them

·         Preparing a table of contents and chapter summaries

·         Submitting exciting and well-written sample chapters

·         Writing query letters

·         Devising a marketing plan that will excite agents and publishers

Author

Elizabeth Lyon, a regular speaker at writing conferences and retreats nationwide, has been a contributor to Writer’s Digest and is a mentor, editor, and teacher for many writers. The author of Nonfiction Book Proposals Anybody Can Write and The Sell Your Novel Toolkit, she lives in Eugene, Oregon. View titles by Elizabeth Lyon

Table of Contents

Acknowledgments
Foreword
Preface to the New Edition
A Note to My Readers
Chapter One: Book Proposals: What Are They? Why Use Them?
Chapter Two: Evaluating and Refining Your Ideas: Preparing to Write Your Book
Chapter Three: Research Made Easy: What Data Will You Need?
Chapter Four: About the Competition: What's Already in Print?
Chapter Five: About the Author: Selling Yourself
Chapter Six: The Concept Statement: Tell Me Why I Should Buy Your Book
Chapter Seven: About the Market: Defining Your Reader
Chapter Eight: About the Book: Inform, Dazzle, Persuade
Chapter Nine: Table of Contents and Chapter Summaries: Organizing Your Book
Chapter Ten: The Heart of Your Proposal: Sample Chapters
Chapter Eleven: Production Details: If You Had Your Way
Chapter Twelve: About Promotion: Good Morning, Springfield. Good Morning, America.
Chapter Thirteen: Last But Not Least: The Appendix
Chapter Fourteen: Marketing Strategies: Queries and Responses, Agents and Editors
Chapter Fifteen: The Perfect Proposal: From Final Edit to Contract Offer

Appendices:
Proposal Writers Who Contributed to This Book and the Status of Their Books
Resource Directory
Publication Consent Agreement
Model Author/Agent Agreement
Index
About the Author

Praise

“The perfect tool with which to create a successful book proposal.”—Mary Alice Kier and Anna Cottle, Cine/Lit Representation, Literary Agency and Media Consultants

 

“Elizabeth Lyon knows book proposals the way a surgeon knows anatomy.”—Gary Provost, author of 22 books including 100 Ways to Improve Your Writing

 

“This book is pure gold! I received an offer from a large publisher who stated that my proposal was professional and well-written; even my agent said it would be the standard in the industry. I owe a debt of gratitude to Ms. Lyon.” —Mary Jeanne Menna, author of Mom to New Mom: Practical Tips and Advice for the New Mom

 

“Don’t try to sell your next nonfiction book without consulting it.” —Gerald Gross, author of Editors on Editing: What Writers Need to Know About What Editors Do

 

Nonfiction Book Proposals Anybody Can Write gave me the structure I needed to produce a coherent, organized proposal. Everything my agent wanted to see in my proposal was there because of Elizabeth’s book. I was able to send my proposal within a week, and three months later, my agent was responding to bids from four large publishing houses. One of them paid me an unusually high advance for a first-time author. I will always be grateful to Elizabeth.” —Sallirae Henderson, M.Div., author of A Life Complete: Emotional and Spiritual Growth for Midlife and Beyond

 

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