How to Win the War on Truth

An Illustrated Guide to How Mistruths Are Sold, Why They Stick, and How to Reclaim Reality

Made to Stick by Chip Heath meets Thing Explainer by Randall Munroe in this illustrated guide to navigating today’s post-truth landscape, filled with real-world examples of disinformation campaigns.

The average person receives 4,000 to 10,000 media messages a day.
 
It’s no wonder we struggle to separate the news from the noise and fact from fiction--but in these unprecedented times, it’s essential to democracy that we do. For anyone struggling to figure out how to live--and vote--their values, How to Win the War on Truth is here to help. You’ll learn:
 
   The history of propaganda, from Edward Bernays to Fox News
   Why simple messages are so powerful
   How social messaging creates unconscious biases
   Who profits from propaganda
   How propaganda is manufactured and delivered directly to you
 
Filled with real-world examples of disinformation campaigns that impact every citizen and clever illustration, How to Win the War on Truth will help you see the world with clear eyes for the first time.
Samuel C. Spitale is a media studies expert who has written for Huffington Post, as well as Geek magazine and Advocate.com. Previously, he worked at Lucasfilm Ltd. in global product development. He is the author of Star Wars: Collecting a Galaxy.

Allan Whincup is a former art director who works as a freelance illustrator and designer. His projects include logo design, character design, storyboarding, and creating assets for animation. He has also worked on games, CD covers, and comics.

Educator Guide for How to Win the War on Truth

Classroom-based guides appropriate for schools and colleges provide pre-reading and classroom activities, discussion questions connected to the curriculum, further reading, and resources.

(Please note: the guide displayed here is the most recently uploaded version; while unlikely, any page citation discrepancies between the guide and book is likely due to pagination differences between a book’s different formats.)

“Fascinating and entertaining.”—School Library Journal

“Rich with smart advice together with many useful and informing graphics.”—David Cay Johnston, author of The Big Cheat: How Donald Trump Fleeced America and Enriched Himself and His Family

“Essential reading for today’s climate.”—Comic Book Legal Defense Fund

About

Made to Stick by Chip Heath meets Thing Explainer by Randall Munroe in this illustrated guide to navigating today’s post-truth landscape, filled with real-world examples of disinformation campaigns.

The average person receives 4,000 to 10,000 media messages a day.
 
It’s no wonder we struggle to separate the news from the noise and fact from fiction--but in these unprecedented times, it’s essential to democracy that we do. For anyone struggling to figure out how to live--and vote--their values, How to Win the War on Truth is here to help. You’ll learn:
 
   The history of propaganda, from Edward Bernays to Fox News
   Why simple messages are so powerful
   How social messaging creates unconscious biases
   Who profits from propaganda
   How propaganda is manufactured and delivered directly to you
 
Filled with real-world examples of disinformation campaigns that impact every citizen and clever illustration, How to Win the War on Truth will help you see the world with clear eyes for the first time.

Author

Samuel C. Spitale is a media studies expert who has written for Huffington Post, as well as Geek magazine and Advocate.com. Previously, he worked at Lucasfilm Ltd. in global product development. He is the author of Star Wars: Collecting a Galaxy.

Allan Whincup is a former art director who works as a freelance illustrator and designer. His projects include logo design, character design, storyboarding, and creating assets for animation. He has also worked on games, CD covers, and comics.

Guides

Educator Guide for How to Win the War on Truth

Classroom-based guides appropriate for schools and colleges provide pre-reading and classroom activities, discussion questions connected to the curriculum, further reading, and resources.

(Please note: the guide displayed here is the most recently uploaded version; while unlikely, any page citation discrepancies between the guide and book is likely due to pagination differences between a book’s different formats.)

Praise

“Fascinating and entertaining.”—School Library Journal

“Rich with smart advice together with many useful and informing graphics.”—David Cay Johnston, author of The Big Cheat: How Donald Trump Fleeced America and Enriched Himself and His Family

“Essential reading for today’s climate.”—Comic Book Legal Defense Fund